MIND THE GRAPES

Mind the Grapes is a San Diego based wine company that was looking to come up with a brand identity that matched their whimsical name. The goal was to create a label that would jump out at the consumer while walking down the wine aisle. By showing a simplified version of the wine making process on the label, we were able to play around and have fun with the composition. The result is a clean label that draws your attention and keeps it while informing the consumer at the same time.